Jumio Representative Vendor For Identity Verification By Gartner, 5th Consecutive Year

 

KUALA LUMPUR, Sept 22 (Bernama) -- Jumio, the provider of automated, end-to-end identity verification, risk assessment and compliance solutions, has been recognised as a Representative Vendor for the fifth consecutive time in the latest Gartner Market Guide for Identity Verification, published early September 2023.

Jumio was named as a Representative Vendor among other identity verification vendors and the Market Guide stated the listed vendors in this research represent what is core in the market, what extends it and what will transform it.

“We think that the Market Guide reinforces what we believe to be true: that the rise of deepfakes warrants a stronger form of identity verification, and that organisations must adopt multimodal biometric authentication, multi-modal liveness checks, deepfake detection models, as well as technologies to prevent presentation and injection attacks,” said Jumio chief technology officer, Stuart Wells in a statement.

Vendors were selected on the basis of one or more criteria such as offering capabilities that support identity verification; frequent inquiries by Gartner clients; represent particular market segments or geographic regions; and fair representation from year to year.

As defined in the Market Guide, the purpose of identity verification is to establish confidence in the identity of a user during a digital interaction. As a result, across all geographies and industries, the use cases in which identity verification is required in the market today have become broad in scope.

This is accelerating as the pace and reach of digital transformation continue to expand the scope of digital interactions for both customers and workforce.

The Market Guide also highlights growing concerns around generative artificial intelligence (AI) and deepfake technologies, with Gartner reporting a significant increase in clients asking about the integrity of identity verification now that attackers could be using deepfakes.

Security and risk management leaders must make deepfake detection a key requirement, and should be suspicious of any vendor that is not proactively discussing its capabilities in this respect, according to the Market Guide.

Recently, Jumio was also recognised as a Representative Vendor in the 2023 Gartner Market Guide for User Authentication, published on Aug 23.

-- BERNAMA