KUALA LUMPUR, Sept 29 -- Talkwalker, the #1 consumer intelligence company has announced the launch of two products.
These will strengthen its Consumer Intelligence Acceleration Platform(TM) alongside the growth of its social listening capabilities and deliver brands actionable consumer intelligence to drive business impact.
“Our new products and platform expand our deep listening capabilities into new areas, arming brands with insights that they can benefit from immediately,” said Talkwalker Chief Executive Officer, Tod Nielsen in a statement.
Talkwalker's platform, powered by Blue Silk(TM) technology, now includes three industry-leading products namely Market Intelligence; Customer Intelligence; and, Social Intelligence.
Market Intelligence provides consumer trends analysis and real-time industry datasets, with an app per category, to fast-track innovation. Covering a variety of industries including consumer goods, entertainment, health & wellness.
Meanwhile, Customer Intelligence creates a unique single customer view by combining customer and consumer data, social, ratings, and reviews, while Social Intelligence is an expansion of its deep social listening capabilities at scale, to help companies protect, measure, and promote their brands.
Talkwalker also introduced its professional services Talkwalker Activate team, offering a broad range of customer services, including training, onboarding and insights, to help clients accelerate their time to value with Talkwalker technologies, from investment to real-world results.
Talkwalker was also announced as a Twitter Official Partner, recognised as a vetted, best-in-class solution to help brands innovate and scale their business.
The new offerings were announced live at Talkwalker's Dare to accelerate, a customer event in Paris that brought together industry leaders to inspire the next generation of consumer intelligence.
At the event, Talkwalker demonstrated how the platform can be used across all aspects of the business for social listening, market research, customer intelligence, and product development.
More details at www.talkwalker.com.
-- BERNAMA
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