KUALA LUMPUR, Sept 24 -- BANDAI NAMCO Group has begun a GUNDAM-powered, sustainability project, ‘GUNDAM UNIVERSAL CENTURY DEVELOPMENT ACTION (GUDA)’, and brought together fans worldwide along with many external partners to plan and take upon a variety of initiatives for the children of the future.
As part of the initiative, ‘GUNDAM OPEN INNOVATION’ was established in an effort to gather new ideas and technologies that can face the many issues found within society such as population and global environmental problems.
To further promote the initiative, a decision has been made to extend the application period for one additional month, according to a statement.
‘GUNDAM OPEN INNOVATION’ is a programme to create future dreams and hopes by revisiting the similarities between the real world and the fictional era of GUNDAM, the ‘Universal Century’, and merging ‘GUNDAM’ with ‘future technologies’ to face the social issues that exist in both worlds.
An initial invitation for application was announced back in July this year, with the first-phase deadline set on Aug 15, and a second-phase application deadline set on Sept 15.
An overwhelming amount of applications was received, with many requests for an extended deadline. Under the concept of receiving as many ideas as possible, a third-phase deadline has been decided and set for Oct 15, with hope of seeing more ideas to come.
An interview video is now available to the public, featuring BANDAI NAMCO Entertainment Corporate Managing Director and CGO, Koji Fujiwara, who is hosting ‘GUNDAM OPEN INNOVATION’ and the directors behind the ‘moving GUNDAM’ that was built last year in Yokohama.
The interview also brings up what the future of GUNDAM holds and how BANDAI NAMCO pushed out the GUNDAM brand in the form of products and services.
More details at https://www.bandainamco.co.jp/guda/goi/en/
-- BERNAMA
No comments:
Post a Comment