Friday 22 March 2019

ODAKYU GROUP STARTS "2019 SAKURA CAMPAIGN"

TOKYO, March 22 (Bernama) --

- Member Companies of Odakyu Group in Shinjuku, Hakone, Enoshima and Kamakura to Join Hands in Welcoming Tourists from Abroad -

The Odakyu Group started a "2019 SAKURA Campaign" from Friday, March 15, to Sunday, April 21, 2019. There are numerous cherry blossom-viewing spots along the Odakyu lines, such as Hakone and Kamakura in Kanagawa Prefecture. Hakone, where the time when cherry trees bloom differs from area to area, is a particularly popular spot because visitors can enjoy viewing cherry blossoms over a longer period than in Tokyo. The "2019 SAKURA Campaign" is designed to ensure tourists from abroad will enjoy viewing cherry blossoms along the lines.
An overview of the campaign is as follows.

SAKURA Campaign website: https://odakyu-season.jp/

1. Special page opened on cherry blossoms along Odakyu lines on Odakyu Group's global website
A campaign page is in place on Odakyu Railway's global website, carrying information on cherry blossoms, such as maps of cherry blossom-viewing spots,
in English, Chinese (simplified/traditional), Korean and Thai in real time.

2. Goods featuring cherry blossoms and hotel coupons to be presented to those who post photos of cherry blossoms along the lines
If campaign participants take photos of cherry blossoms along the Odakyu lines and upload them to their Instagram accounts with the hashtag "#OdakyuSakura" and "@odakyu_japan" or submit them to the campaign website's Chinese (simplified characters) version, the photos will be published on the campaign site. Moreover, accommodation coupons for a pair of people, coming together with round-trip tickets for "Romancecar" limited express trains and Hakone Freepasses, will be presented to one person selected by lot from among campaign participants, while goods featuring cherry blossoms will be presented to five others.

*If participants post their photos to their Instagram accounts, they can enter a prize draw on condition that they follow Odakyu's campaign account
(odakyu_japan).

Image1: Hakone's image
https://kyodonewsprwire.jp/img/201903204473-O1-cGwf23O0

http://mrem.bernama.com/viewsm.php?idm=34106

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