Tuesday, 26 February 2019

Sweet news: PureCircle widens stevia sales reach with newly-appointed leaders

KUALA LUMPUR, Feb 26 (Bernama) -- Stevia sweetener producer and innovator, PureCircle has expanded its commercial teams to broaden sales reach and maintain superior customer sales and technical service.
For this purpose, the company recently hired three new vice-presidents. They are Aymeric De Gantes (Business Development Vice-President); Catalina Reachi Simon (North Latin America Sales Regional Vice-President); and, Chris Tower (North American Sales Regional Vice-President).
These new leaders will report to Chief Commercial Officer, Stéphane Ducroux who joined the company in 2018.
In addition, the company has added other members to its global and regional teams, the cost of which will be offset by internal efficiency savings.
The company has promoted Dave Gallagher and Ken Horn as vice-presidents of Global Key Accounts.
Experts in PureCircle products and their applications, Gallagher and Horn will oversee sales to some of the company’s most important global customers.
PureCircle Chief Executive Officer, Maga Malsagov said these moves would enable the company to better capitalise on growth opportunities created by their innovation and by the increase in demand for new generation stevia ingredients.
“As the global leader in stevia, we are able to attract top talent to help fuel our growth and we welcome the new hires to the PureCircle team.”
PureCircle offers a range of next generation stevia leaf sweeteners, including Reb M and D, which taste great and work well across multiple categories.
These sweeteners help beverage and food companies increase product offerings of zero and low calories without sacrificing taste.

-- BERNAMA

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