Friday, 12 October 2018

OnRobot has faith in new chief sales officer

KUALA LUMPUR, Oct 12 (Bernama) – OnRobot announced today the appointment of Shermine Gotfredsen as its new chief sales officer, effective Oct 1.

She will manage the company’s aggressive sales initiatives as it continues to grow globally.

As the former Universal Robots, Southeast Asia and Oceania, general manager, Gotfredsen has spent the last seven years focusing on the international automation market, giving her the experience and insight necessary to lead OnRobot’s worldwide sales team.

“Shermine joins OnRobot at a time when the market for end-of-arm-tooling is really beginning to boom,” said OnRobot chief executive officer, Enrico Krog Iversen.

“Shermine has extensive international experience in this area and we look forward to her leadership in strengthening our global advantage,” he added.

OnRobot, based in Odense, Denmark, provides hardware and software that is used with collaborative robots, or ‘cobots’, from a variety of robot manufacturers.

Following a merger with gripper manufacturers Perception Robotics and OptoForce, as well as the acquisition of Purple Robotics – another end-of-arm tooling company -- early this year, the product range now features a wide assortment of robot equipment.

The comprehensive offerings from OnRobot make it quicker and simpler to automate tasks such as packaging, quality control, materials handling, machine operation, assembly and welding.

“As the leader in cobot accessories, it’s exciting to be part of a company like OnRobot that has such a key understanding of what its customers need,” said Gotfredsen.

For more information, visit www.onrobot.com.

-- BERNAMA

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